Rich Litvin – The Prosperous Coach Playbook
What if you could charge higher fees and easily enroll high-performing clients for life?
Are you a coach with great skills but struggling to enroll high-paying, high-performing clients? Are you tired of feeling frustrated and underpaid while spending money and time on ineffective online marketing courses and SEO? You’re not alone.
The truth is that impactful coaching is a high-touch, not high-tech, and it requires the right mindset and skills to create high-performing clients one conversation at a time.
Imagine if you could finally have the unshakable confidence to uplevel your coaching practice and create the clients you truly desire. Over the past 15 years, I’ve helped thousands of coaches worldwide transform their businesses and increase their income and impact. I’m here to remind you that you have the potential to build a thriving coaching practice that brings you predictable income and makes a real difference in the world.
Don’t waste any more time and energy on ineffective online marketing strategies or feeling unsure of your skills. Whether you’re a seasoned coach, a new practitioner, a consultant, or simply someone looking to build a fulfilling coaching practice, my playbook will help you learn how to build a word-of-mouth business with a few high-paying, high-performing clients, without worrying about social media or other gimmicks.
Are you ready to unlock your full potential and create the coaching practice you truly deserve?
The Prosperous Coach Playbook’s Curriculum
At the heart of the The Prosperous Coach Playbook are the 4 core elements of the Prosperous Coach Approach: Connect — Invite — Create — Propose. It is a time-tested framework to boost your confidence, deep coaching, client creation, and cash creation skills.
The program is designed to be self-paced, easy to follow, and instantly transformational. I will guide you through 10 – 20 minute lessons through my signature tools and techniques for creating high-paying, high-performing clients. Practice the tools and you’ll quickly notice tangible changes in your coaching practice.
By the end of the program, you will have the confidence, skills, and tools to attract and serve high-performing, high-fee clients while transforming your coaching practice into a prosperous and fulfilling business.
Module 1: Unshakeable Confidence Guide
- The Prosperous Coach Framework: Connect
- Rich Litvin’s Prosperous Coach Confidence Scorecard
- How You Show Up as a Coach: Predator vs. Prey vs. Peer Energy
- Coaching Demonstration: Powerful Ways to Invite People to Connect
- BONUS: ‘Connect’ Group Coaching Demonstration with Rich Litvin
Module 2: Deep Coaching Guide
- The Prosperous Coach Framework: Invite
- The Top-Performer Filter: How to Screen in 20 Mins or Less for High-Paying Clients
- The 5 Elements of Deep Coaching
- The Three Levels of Transformation
- Coaching Demonstration: Using The Three Levels of Transformation
- BONUS: ‘Invite’ Group Coaching Demonstration with Rich Litvin
Module 3: Client Creation Guide
- The Prosperous Coach Framework: Create
- The Top-Performer Audition: How to Create a Long-Term, High-Value Client
- Selling the Experience of Coaching, Not the Concept
- Coaching Demonstration: Creating Clients Happens From The Inside Out
- BONUS: ‘Create’ Group Coaching Demonstration with Rich Litvin
Module 4: Cash Creation Guide
- The Prosperous Coach Framework: Propose
- Craft Your Menu Of Coaching Services
- The Prosperous Coach’s Approach to Enrolling Clients
- Rich Litvin’s Enrollment Demonstration
- BONUS: ‘Propose’ Group Coaching Demonstration with Rich Litvin
Rich Litvin – The Prosperous Coach Playbook
The Prosperous Coach Playbook by Rich Litvin isn’t just a collection of strategies—it’s a transformative philosophy for coaches who want to build thriving, high-impact practices based on connection, authenticity, and bold service.
Drawing from Rich Litvin’s acclaimed “Prosperous Coach” methodology, this playbook distills years of elite coaching experience into a powerful system that defies the usual marketing noise. Instead of funnels, tricks, or endless content creation, you’ll learn how to craft a coaching business around powerful conversations, deep relationships, and personal mastery.
Whether you’re a seasoned coach looking to elevate your client base or just stepping into the profession with heart and purpose, this playbook offers the tools, mindset, and clarity to grow your practice from the inside out.
What You’ll Gain from The Prosperous Coach Playbook
This is not a traditional business course. It’s an invitation to rethink everything you believe about client attraction, leadership, and professional growth—through the lens of deep human connection.
Core Outcomes and Shifts:
Redefining Client Creation
Move beyond selling and step into service. Discover how to create clients by transforming lives through powerful, no-pressure conversations.
Mastering Enrollment Without Chasing
Replace awkward pitches and manipulative tactics with elegant enrollment based on trust, value, and presence.
Building a Business Around Bold Service
Shift your identity from “coach who wants clients” to “leader who serves powerfully”—and watch your business expand organically.
Raising Your Standards and Fees
Uncover the internal blocks keeping you from charging what your coaching is worth—and learn how to confidently raise your fees without resistance.
Navigating Fear, Doubt & Resistance
Embrace the discomfort that accompanies growth. The playbook shows you how to turn internal friction into fuel for transformation.
Creating Clients from Anywhere
Learn how to transform everyday interactions—on a plane, at a dinner, or in your DMs—into authentic, meaningful coaching opportunities.
Rather than building a business around marketing, you’ll build a business through service—and the results can be profound.
Who Is This Playbook For?
This program is crafted for those who aren’t satisfied with cookie-cutter formulas. It’s designed for:
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Coaches who value depth, service, and authenticity
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Aspiring professionals eager to build a practice based on relationships—not sales funnels
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Experienced practitioners ready to break through income ceilings without burnout
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Leaders, consultants, and creatives exploring coaching as a life-altering calling
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Anyone who believes that powerful coaching can’t be sold—it must be experienced
If you feel called to create impact beyond transactions, this playbook is your roadmap.
About Rich Litvin
Rich Litvin is an internationally respected coach, author, and thought leader who specializes in helping high-level leaders, entrepreneurs, and change-makers operate at the edge of their potential. Co-author of the best-selling book The Prosperous Coach, Rich is known for his unconventional approach to success—one that emphasizes presence over pressure, service over selling, and courage over comfort. His clients include Olympic athletes, TED speakers, and seven-figure entrepreneurs, and now you have access to the distilled wisdom of his approach.
Why The Prosperous Coach Playbook Stands Apart
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Depth Over Hype – This isn’t about marketing tactics. It’s about deep inner alignment and powerful client transformation.
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Built for Intimacy, Not Algorithms – You’ll build a boutique practice that reflects you, not a faceless brand.
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Timeless Principles, Not Trends – No hacks, no gimmicks—just principles that work across time, industries, and personality types.
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Courageous Conversations – You’ll be guided into the uncomfortable but life-changing skill of initiating bold, life-shifting dialogues.
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Legacy-Level Impact – This isn’t just about making money. It’s about becoming the kind of coach who changes lives forever.
It’s Not About Selling. It’s About Serving.
If you’re ready to lead, connect, and create in a way that feels human, real, and powerful—The Prosperous Coach Playbook will meet you there. It’s not another strategy. It’s a shift in identity. And it could be the turning point in your coaching journey.
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