It’s your job to grow website traffic that actually converts into revenue, rather than just looking good in your analytics account.

You already know that organic traffic from search engines is one of the best sources of new customers that exists online. Top rankings can make or break a business.

And you know that instead of interrupting someone like ads can, organic traffic helps you reach people exactly when they want what you have to offer.

But there’s just one problem when looking to get higher rankings…

You’ve read the SEO blogs.

You’ve already heard terms like keyword research, link building and on-site optimisation.

You already know that you have to write descriptive title tags, find the right terms to target and pick up links to your site along the way.

But your time is limited, and you don’t want to spend it on the least effective steps you should be taking.

The worst part is wondering whether the steps you’re following are actually up to date and working in the real world.

Your website should be fast.

Your content should be original.

It should be easy for search engine crawlers to understand what your website is about.

And among other things, you need links from other sites to act as a ‘vote’ that you’ve built a great resource (and know what you’re talking about).

Google’s algorithm can be a bit of a black box at times, but there are no surprises as to what they’re trying to show at the top of search results.

Legitimate, whitehat link building angles that haven’t been written about dozens of times before.

Advanced keyword research tactics (that even beginners can follow, given the steps) to find terms your competitors aren’t targeting.

Unique approaches to find issues with your on-site SEO that may be holding you back.

And particular types of content that can get people talking and give search engine users the result they’re looking for.

But you aren’t going to learn these things from a 21-point checklist blog post. Or a “content upgrade” that takes you to a Google Sheet.

Especially when different things should be prioritised based on the industry you’re in, and the type of site you’re looking to grow.

Even worse is when you’re trying to piece together insights from lots of different sources to put together an overall strategy that makes sense.

Tested by Software as a Service companies pulling in tens of millions of dollars per year.

Used on some of the world’s most successful affiliate sites.

On eCommerce sites doing 9-figures (that’s $100M+) in annual revenue.

On fast growing, industry-leading news sites.

Implemented in some of the most competitive niches and still picking up legitimate, “whitehat” backlinks.

That’s not an exaggeration.

It doesn’t matter if you run an industry-leading news website, a highly-profitable affiliate site, or you’ve just taken your first in-house SEO position, you need to stay on top of what’s working, right now, in your specific field.

What competitors are doing that you aren’t.

There’s no one size fits all approach, but as soon as you learn what to look for, you can define a strategy that makes sense for you.

A strategy that shows you what to prioritise, so you can get the biggest results in the shortest amount of time.