Jarod Carter – My Cash Based Practice
Are You Tired of Dealing with Insurance and Medicare Regulations and Denials,
Getting Terrible Reimbursement Rates,
Being Buried in Paperwork,
or Having to Rush from One Patient to the Next and Schedule Multiple Patients at a Time?
THAT DOESN’T HAVE TO BE YOUR REALITY!
I too was tired of the above frustrating “realities” of being a Physical Therapist so I decided to change my situation … and you can too.
I started a Cash-Based Practice, had a full schedule of patients in less than a year, and have never been happier to be a Physical Therapist or Practice Owner.
Since many other practitioners would like to do the same, or at least add some self-pay services to their practice, I’ve written an eBook explaining exactly how you can do so…
The Must-Know Cash Practice Concepts
You Will Learn In This eBook:
Absolute Essentials Of The Cash-Model
How your patient population and target market change when you add/convert to self-pay services.
How to effectively target this new market in a variety of ways, and spend little-to-no money doing so.
How your primary referral sources will differ from Insurance-based clinics, and which non-physician referral sources you should target and develop.
Step-by-step examples of how to find and develop these new private-pay referral sources.
How to skillfully increase your word of mouth referrals and make each new patient multiply into more.
Specifics on the state of Medicare and Social Security and how it will likely effect reimbursements for health care practitioners in the future.
Practice Logistics & Avoiding Mistakes
Logistics and processes of a successful Cash-Based Physical Therapy practice, and how I started my practice without borrowing a single penny.
The mistakes I’ve made and how to avoid risking your practice by repeating them yourself.
How to choose the best location for your financial situation (if you don’t already have a clinic).
Financing options for your patients and important tips on Health Savings/Flexible Spending Accounts that can entice more patients to try your cash-based clinic.
Fill The Schedule With Cash-Pay Patients
How to price your services appropriately, and the way you must speak about your rates if you want to be successful.
How to address the “Why don’t you take insurance?” question and convince prospective patients to use your services anyways.
The necessary components of receipts for your self-pay patients so they can successfully send in self-claims to their insurance company.
The ways in which your documentation can be changed and decreased in a private-pay clinic.
Multiple ways to promote the addition of new therapists so they can fill their schedules as quickly as possible.
The absolutely vital things you must teach your office staff/receptionist.
How to tactfully and ethically attract positive online reviews and testimonials.
Must-know information to capitalize on networking events and face-to-face relationship/referral building.
Online Marketing Made Easy
How to avoid the expensive web designer trap, and not only create your own website, but get to the top of the search engine rankings with very little cost.
How to create and use a Facebook business profile in a way that actually increases your business.
The smart way to choose a Facebook Custom URL, and how to capitalize on the direction Facebook is heading as a company and global influencer.
How to have newly posted information about any topic on the internet (including any mentions of your clinic or your competitors) delivered right to your email inbox.
The best websites to quickly find relevant information to share with your followers and patients.
How to use email newsletters to generate more patient visits and keep contact unsubscribing to a minimum.
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