Ryan Hogue – Ryan’s Method: Amazon FBA 2020

Let’s take a look at what you’ll learn in each of the seven modules:

? MODULE 1: INTRO TO SELLING ON AMAZON

• Course Tools: Download & install course tools that help us see the Amazon marketlpace from the seller perspective
• Setup Workspace: Optimize your workspace for an Amazon FBA business
• Proprietary FBA Workbooks: Clone my proprietary documents that assist you in product research, validation, sourcing, & ordering
• Introductory Information: High level introductory information & Appendix of seller terms

? MODULE 2: HOW TO FIND & VALIDATE YOUR FIRST PRODUCT

• Product Research: Literally hours of content, walking you through using various tools & approaches to identify high demand, low competition FBA products
• Product Validation: Using my propriety tools we can project each product’s profitability before spending a dime!
• The Product Workbook: Walk through of what data points to record while researching & validating products for a formula driven approach to succeeding on Amazon FBA.

MODULE 3: HOW TO FIND A SUPPLIER

• Intro to Alibaba: Tips related to creating your Alibaba.com account which we’ll use to connect with manufacturers around the globe.
• Interviewing Suppliers + Sending RFQs: I provide you with a copy+paste, template-based approach to interviewing suppliers using Alibaba’s messaging system.
• Ordering Samples: After assisting you in narrowing down your choices, place sample orders from the remaining qualified options to evaluate product quality.
• Picking The Right Supplier: Using the data points available to us, move forward with the supplier that’s best suited to help you succeed.

MODULE 4: PRO FORMA INVOICE & CREATE YOUR AMAZON LISTING

• Requesting A Pro Forma Invoice: A pro forma invoice indicates to your supplier that you intend to buy from them, it documents the product, quantity, price, and shipping terms.
• Master Spreadsheet Order Doc: Walk through of how to use the order tabs to assist in tracking important details for each of your inventory orders, assisting in creating FBA inbound shipments later.
• Creating the Product Lising: It’s time to open your Professional Seller Central account & create the initial product listing (we’ll optimize it later…)

MODULE 5: HOW TO SEND INVENTORY TO FBA

• Creating the FBA Inbound Shipment: Creating an inbound shipment indicates to Amazon that you’re sending inventory for FBA, & creates both product & carton labels in the process.
• Placing the Order: Securely transferring funds internationally in a safe + efficient manner to your supplier.
• Arranging Shipping: Following production, arranging shipment of goods from the country of origin to Amazon’s FBA warehouse. I put you in contact with my freight forwarder!

MODULE 6: HOW TO OPTIMIZE YOUR PRODUCT LISTING

• Vital Info: The most vital information required to list your product on Amazon.
• Offer: Your price + setting up a sale price & MSRP.
• Images: Possibly the most important part of your product listing, images convince customers to purchase from you!
• Keywords: Get indexed on additional search terms by providing back-end keywords.
• Description: Write out a detailed product description for customers on the fence about purchasing your product. After trademarking your brand, replace the text description with Enhanced Brand Content

MODULE 7: HOW TO ADVERTISE YOUR PRODUCT ON AMAZON

• Intro to Campaign Manager: Understanding how Amazon’s advertising campaign manager is important before spending a dime to promote your products.
• Launching Your Advertising Campaigns: Recommended campaign + ad group structure to optimize them for succeed & easily manage them moving forward.
• Campaign Maintenance: Don’t overlook the importance of campaign maintenance, staying on top of budgets, bids, & ACoS will help your maintain profitability!

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